{"id":1593,"date":"2026-03-27T10:21:26","date_gmt":"2026-03-27T10:21:26","guid":{"rendered":"https:\/\/www.klubmn.cz\/?p=1593"},"modified":"2026-03-27T10:21:26","modified_gmt":"2026-03-27T10:21:26","slug":"martin-jezek-tiskovym-mluvcim-skody-cr","status":"publish","type":"post","link":"https:\/\/www.klubmn.cz\/?p=1593","title":{"rendered":"Martin Je\u017eek tiskov\u00fdm mluv\u010d\u00edm \u0160kody \u010cR"},"content":{"rendered":"
\n

Komunika\u010dn\u00ed t\u00fdm \u0160kody \u010cR \u010dek\u00e1 od dubna person\u00e1ln\u00ed zm\u011bna. Pozici tiskov\u00e9ho mluv\u010d\u00edho pro \u010desk\u00fd trh p\u0159eb\u00edr\u00e1 zku\u0161en\u00fd profesion\u00e1l Martin Je\u017eek. Na sv\u00e9m dosavadn\u00edm postu st\u0159\u00edd\u00e1 Michaelu Sklen\u00e1\u0159ovou, kter\u00e1 se v r\u00e1mci struktur \u0160koda Auto posouv\u00e1 do glob\u00e1ln\u00ed produktov\u00e9 komunikace.<\/b><\/p>\n

\"Michaela
Michaela Sklen\u00e1\u0159ov\u00e1<\/figcaption><\/figure>\n

Zm\u011bna v \u010dele komunikace pro \u010desk\u00fd trh<\/h3>\n

Od 1. dubna 2026 se Martin Je\u017eek st\u00e1v\u00e1 nov\u00fdm mluv\u010d\u00edm spole\u010dnosti \u0160koda Auto pro \u010ceskou republiku. Ve sv\u00e9 nov\u00e9 roli bude m\u00edt na starosti kompletn\u00ed extern\u00ed komunikaci zna\u010dky na dom\u00e1c\u00edm trhu. Je\u017eek nen\u00ed ve firm\u011b \u017e\u00e1dn\u00fdm nov\u00e1\u010dkem \u2013 do automobilky nastoupil v roce 2018 a doposud p\u016fsobil jako tiskov\u00fd mluv\u010d\u00ed pro t\u00e9mata softwaru a digitalizace. P\u0159ed p\u0159\u00edchodem do \u0160kody Auto sb\u00edral zku\u0161enosti jako novin\u00e1\u0159 a PR specialista, za co\u017e z\u00edskal i n\u011bkolik oborov\u00fdch ocen\u011bn\u00ed.<\/p>\n

Michaela Sklen\u00e1\u0159ov\u00e1 m\u00ed\u0159\u00ed ke glob\u00e1ln\u00edm t\u00e9mat\u016fm<\/h3>\n

Dosavadn\u00ed mluv\u010d\u00ed \u010desk\u00e9ho trhu, Michaela Sklen\u00e1\u0159ov\u00e1, se po t\u0159ech letech v t\u00e9to roli p\u0159esouv\u00e1 do odd\u011blen\u00ed glob\u00e1ln\u00ed produktov\u00e9 komunikace v s\u00eddle spole\u010dnosti. Nov\u011b bude zodpov\u00eddat za komunikaci modelu Karoq, softwarov\u00fdch \u0159e\u0161en\u00ed, asisten\u010dn\u00edch syst\u00e9m\u016f a digitalizace. Pod jej\u00ed k\u0159\u00eddla bude spadat tak\u00e9 ofici\u00e1ln\u00ed komunita pro u\u017eivatele elektromobil\u016f \u0160koda EV Lounge. Sklen\u00e1\u0159ov\u00e1 p\u016fsob\u00ed v automobilce od roku 2017 a d\u0159\u00edve se v\u011bnovala model\u016fm Fabia, Kamiq a Scala.<\/p>\n

Uzn\u00e1n\u00ed za dosavadn\u00ed \u00fasp\u011bchy<\/h3>\n

Ji\u0159\u00ed Mal\u00e1\u010dek, vedouc\u00ed \u0160koda Auto pro \u010desk\u00fd trh, k person\u00e1ln\u00ed v\u00fdm\u011bn\u011b uvedl:<\/p>\n

\n

\u201eM\u00e1m velkou radost, \u017ee n\u00e1\u0161 t\u00fdm posiluje Martin Je\u017eek, kter\u00fd m\u00e1 dlouholet\u00e9 zku\u0161enosti z oblasti komunikace a vztah\u016f s ve\u0159ejnost\u00ed. Nav\u00e1\u017ee tak na kvalitn\u011b odvedenou pr\u00e1ci Michaely Sklen\u00e1\u0159ov\u00e9, kter\u00e1 v\u00fdznamn\u011b p\u0159isp\u011bla k rozvoji komunikace zna\u010dky nap\u0159\u00ed\u010d produktov\u00fdmi t\u00e9maty, slu\u017ebami i oblast\u00ed digitalizace a pod\u00edlela se na dosa\u017een\u00ed kl\u00ed\u010dov\u00fdch miln\u00edk\u016f, v\u010detn\u011b v\u00edt\u011bzstv\u00ed modelu Elroq v anket\u011b Auto roku 2026 v \u010cesk\u00e9 republice. Na nov\u00e9m p\u016fsobi\u0161ti v s\u00eddle automobilky j\u00ed p\u0159eji mnoho \u00fasp\u011bch\u016f.\u201c<\/p>\n<\/blockquote>\n<\/div>\n

 <\/p>\n

\"Michaela
Michaela Sklen\u00e1\u0159ov\u00e1 s trofej\u00ed pro Auto roku 2026 v \u010cR \u0160kodu Elroq, Ji\u0159\u00ed Mal\u00e1\u010dek (vlevo) dr\u017e\u00ed putovn\u00ed poh\u00e1r Svazu dovozc\u016f automobil\u016f Auto roku v \u010cR a Tom\u00e1\u0161 Jungwirth p\u0159edstavuje ocen\u011bn\u00e9 dodavatele pro Auto roku 2026 v \u010cR za Sdru\u017een\u00ed automobilov\u00e9ho pr\u016fmyslu.<\/figcaption><\/figure>\n","protected":false},"excerpt":{"rendered":"

Komunika\u010dn\u00ed t\u00fdm \u0160kody \u010cR \u010dek\u00e1 od dubna person\u00e1ln\u00ed zm\u011bna. Pozici tiskov\u00e9ho mluv\u010d\u00edho pro \u010desk\u00fd trh…<\/p>\n","protected":false},"author":1,"featured_media":1594,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11,19],"tags":[],"class_list":["post-1593","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-personalie","category-pr"],"_links":{"self":[{"href":"https:\/\/www.klubmn.cz\/index.php?rest_route=\/wp\/v2\/posts\/1593","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.klubmn.cz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.klubmn.cz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.klubmn.cz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.klubmn.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1593"}],"version-history":[{"count":2,"href":"https:\/\/www.klubmn.cz\/index.php?rest_route=\/wp\/v2\/posts\/1593\/revisions"}],"predecessor-version":[{"id":1596,"href":"https:\/\/www.klubmn.cz\/index.php?rest_route=\/wp\/v2\/posts\/1593\/revisions\/1596"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.klubmn.cz\/index.php?rest_route=\/wp\/v2\/media\/1594"}],"wp:attachment":[{"href":"https:\/\/www.klubmn.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1593"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.klubmn.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1593"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.klubmn.cz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1593"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}