{"id":340,"date":"2024-06-14T11:28:26","date_gmt":"2024-06-14T11:28:26","guid":{"rendered":"https:\/\/www.klubmn.cz\/?p=340"},"modified":"2024-06-14T11:28:26","modified_gmt":"2024-06-14T11:28:26","slug":"economia-po-letech-ztrat-opet-v-zisku","status":"publish","type":"post","link":"https:\/\/www.klubmn.cz\/?p=340","title":{"rendered":"Economia po letech ztr\u00e1t op\u011bt v zisku"},"content":{"rendered":"<div>\n<p><strong>Medi\u00e1ln\u00ed d\u016fm <a href=\"https:\/\/www.mediar.cz\/tema\/economia\/\"><em>Economia<\/em><\/a> finan\u010dn\u00edka Zde\u0148ka Bakaly se po p\u011bti ztr\u00e1tov\u00fdch letech dostal do zisku. V\u00a0roce 2023 vyd\u011blal 12 milion\u016f K\u010d, rok p\u0159edt\u00edm vyk\u00e1zal ztr\u00e1tu 59 milion\u016f. Naposledy byla Economia v\u00a0zisku v\u00a0roce 2017, kdy skon\u010dila dva miliony v\u00a0plusu. Kumulovan\u00e1 ztr\u00e1ta za posledn\u00edch dev\u011bt let \u010din\u00ed 230 milion\u016f.<\/strong><\/p>\n<p class=\"art-table-heading\">Hospoda\u0159en\u00ed spole\u010dnosti Economia v\u00a0posledn\u00edch letech, v\u00a0milionech K\u010d<\/p>\n<table>\n<tbody>\n<tr>\n<td><\/td>\n<td>2015<\/td>\n<td>2016<\/td>\n<td>2017<\/td>\n<td>2018<\/td>\n<td>2019<\/td>\n<td>2020<\/td>\n<td>2021<\/td>\n<td>2022<\/td>\n<td><strong>2023<\/strong><\/td>\n<\/tr>\n<tr>\n<td>tr\u017eby<\/td>\n<td>818<\/td>\n<td>845<\/td>\n<td>879<\/td>\n<td>762<\/td>\n<td>741<\/td>\n<td>632<\/td>\n<td>658<\/td>\n<td>655<\/td>\n<td><strong>653<\/strong><\/td>\n<\/tr>\n<tr>\n<td>v\u00fdsledek hospoda\u0159en\u00ed<\/td>\n<td>-41<\/td>\n<td>-20<\/td>\n<td>2<\/td>\n<td>-39<\/td>\n<td>-45<\/td>\n<td>-32<\/td>\n<td>-8<\/td>\n<td>-59<\/td>\n<td><strong>12<\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p class=\"art-table-desc\"><strong>Zaokrouhleno. Zdroj: v\u00fdro\u010dn\u00ed zpr\u00e1vy Economie<\/strong><\/p>\n<p>Tr\u017eby loni v\u00a0meziro\u010dn\u00edm srovn\u00e1n\u00ed klesly o\u00a0p\u00e1r milion\u016f na 653 milion\u016f K\u010d, p\u0159i\u010dem\u017e za inzerci Economia utr\u017eila 436 milion\u016f, z\u00a0voln\u00e9ho prodeje a\u00a0p\u0159edplatn\u00e9ho novin a\u00a0\u010dasopis\u016f pak 217 milion\u016f.<\/p>\n<p>\u201eHospoda\u0159en\u00ed spole\u010dnosti v\u00a0roce 2023 ovlivnila vedle dlouhodob\u00fdch trend\u016f p\u0159edev\u0161\u00edm <a href=\"https:\/\/www.mediar.cz\/misto-penez-od-googlu-a-facebooku-propad-prijmu-i-navstevnosti-co-zpusobil-novy-autorsky-zakon\/\">nepoveden\u00e1 novela autorsk\u00e9ho z\u00e1kona<\/a>. Cel\u00fd trh kv\u016fli n\u00ed \u010delil z\u00e1sadn\u00edmu v\u00fdpadku p\u0159\u00edjm\u016f od technologick\u00fdch platforem.\u00a0Economia nebyla v\u00fdjimkou,\u201c uv\u00e1d\u00ed ve v\u00fdro\u010dn\u00ed zpr\u00e1v\u011b <strong>Lenka \u010cern\u00e1<\/strong>, gener\u00e1ln\u00ed \u0159editelka a\u00a0p\u0159edsedkyn\u011b p\u0159edstavenstva Economie. V\u00fdpadek pen\u011bz pro Economii vinou nov\u00fdch regul\u00ed\u00a0<a href=\"https:\/\/herohero.co\/aust\/post\/ondrejaustptffenpvdkgdwxlieaelgtokrlq\">loni vy\u010d\u00edslila<\/a> na 20 milion\u016f K\u010d. \u0160lo jednak o\u00a0zru\u0161en\u00ed p\u0159\u00edjm\u016f <a href=\"https:\/\/www.mediar.cz\/google-v-cesku-ukoncil-program-plateb-za-zpravy-vydavatele-prijdou-o-penize\/\">z\u00a0programu\u00a0<em><strong>Google News Showcase<\/strong><\/em><\/a>, jednak o\u00a0pokles n\u00e1v\u0161t\u011bvnosti omezen\u00edmi ve vyhled\u00e1va\u010di \u010di v\u00a0<em><strong>Google News<\/strong><\/em>.<\/p>\n<p>\u201eP\u0159esto [Economia] ale nakonec udr\u017eela tr\u017eby v\u00a0roce 2023 na podobn\u00e9 v\u00fd\u0161i jako v\u00a0roce p\u0159ede\u0161l\u00e9m a\u00a0podstatn\u011b zlep\u0161ila sv\u00e9 hospoda\u0159en\u00ed. Ke stabiln\u00edmu v\u00fdvoji tr\u017eeb p\u0159isp\u011bl p\u0159edev\u0161\u00edm n\u00e1r\u016fst po\u010dtu inzerent\u016f o\u00a07\u00a0% a\u00a0schopnost generovat tr\u017eby z\u00a0nov\u00fdch produkt\u016f,\u201c shrnuje \u010cern\u00e1.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-4645\" src=\"http:\/\/www.automakers.cz\/wp-content\/uploads\/2024\/06\/economia_logo_00.jpg\" alt=\"\" width=\"480\" height=\"360\" \/><\/p>\n<p>Inzerent\u016fm Economia nab\u00eddla nap\u0159\u00edklad velk\u00e9 konference a\u00a0akce pro \u010dten\u00e1\u0159e, soust\u0159edila se na rozvoj a\u00a0monetizaci audio- a\u00a0<a href=\"https:\/\/www.mediar.cz\/economia-si-chvali-spotlight-ktery-nahradil-dvtv\/\">videoform\u00e1t\u016f<\/a>, <a href=\"https:\/\/www.mediar.cz\/economia-obmenila-vetsinu-predstavenstva-reznickova-brejcha-a-mateju-v-nem-konci\/\">zjednodu\u0161ila \u0159\u00eddic\u00ed strukturu<\/a> a\u00a0zajistila si <a href=\"https:\/\/www.mediar.cz\/economia-se-prestehuje-z-karlina-do-holesovic\/\">nov\u00e9 prostory v\u00a0hole\u0161ovick\u00e9m are\u00e1lu Port7<\/a>, kam se hodl\u00e1 p\u0159est\u011bhovat letos na podzim. Oproti sou\u010dasn\u00e9mu s\u00eddlu v\u00a0Karl\u00edn\u011b tam obsad\u00ed t\u0159etinov\u00fd prostor. Po\u010det zam\u011bstnaneck\u00fdch m\u00edst se loni sn\u00ed\u017eil z\u00a0271 na 234, person\u00e1ln\u00ed n\u00e1klady tak meziro\u010dn\u011b klesly o\u00a036 milion\u016f K\u010d.<\/p>\n<p><strong>Konec Logistiky a prodej Respektu<\/strong><\/p>\n<p>Economia t\u00e9\u017e konsolidovala portfolio sv\u00fdch obsahov\u00fdch zna\u010dek \u2013 m\u011bs\u00ed\u010dn\u00edk <em><strong>Logistika<\/strong><\/em> spojila s\u00a0t\u00fdden\u00edkem <em><strong>Ekonom<\/strong><\/em> a\u00a0prodala t\u00fdden\u00edk <em><strong>Respekt<\/strong><\/em>. Vlajkovou lod\u00ed z\u016fst\u00e1vaj\u00ed <em><strong>Hospod\u00e1\u0159sk\u00e9 noviny<\/strong><\/em>\u00a0s\u00a0m\u011bs\u00ed\u010dn\u00ed p\u0159\u00edlohou <em><strong>Pro\u010d ne<\/strong><\/em>, Economia vyd\u00e1v\u00e1 tak\u00e9 zpravodajsk\u00fd web <em><strong>Aktu\u00e1ln\u011b.cz<\/strong><\/em> a\u00a0provozuje port\u00e1ly <em><strong>Centrum.cz<\/strong><\/em>, <em><strong>\u017dena.cz<\/strong><\/em> a\u00a0<em><strong>Va\u0159en\u00ed.cz<\/strong><\/em>.<\/p>\n<p>Zdroj: mediar.cz<\/p>\n<\/div>\n<p><!--more--><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Medi\u00e1ln\u00ed d\u016fm Economia finan\u010dn\u00edka Zde\u0148ka Bakaly se po p\u011bti ztr\u00e1tov\u00fdch letech dostal do zisku. V\u00a0roce&#8230;<\/p>\n","protected":false},"author":1,"featured_media":341,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-340","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/www.klubmn.cz\/index.php?rest_route=\/wp\/v2\/posts\/340","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.klubmn.cz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.klubmn.cz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.klubmn.cz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.klubmn.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=340"}],"version-history":[{"count":1,"href":"https:\/\/www.klubmn.cz\/index.php?rest_route=\/wp\/v2\/posts\/340\/revisions"}],"predecessor-version":[{"id":342,"href":"https:\/\/www.klubmn.cz\/index.php?rest_route=\/wp\/v2\/posts\/340\/revisions\/342"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.klubmn.cz\/index.php?rest_route=\/wp\/v2\/media\/341"}],"wp:attachment":[{"href":"https:\/\/www.klubmn.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=340"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.klubmn.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=340"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.klubmn.cz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=340"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}